It’s been two years since the NCAA allowed college athletes to profit off their name, image, and likeness.

The NIL Platform Opendorse says that athletes have made nearly $2 billion in the past couple of years. Most of the earnings have gone to football and men’s basketball players. A big chunk of the income comes through college booster and fan organizations. 

We have compiled the 20 top-earning college athletes currently playing at a Washington university. We've also included three athletes who attended an in-state high school and play their college sport out of state - including Hailey Van Lith.

On3, which tracks NIL deals, releases new figures every Wednesday. The NIL (Name, Image, and Likeness) values seen below were last updated on 10/18/2023 at Midnight.

1 - Michael Penix Jr. - Washington (#8 in College Football)

California v Washington
Michael Penix Jr. CREDIT: Steph Chambers/Getty Images

High School: Tampa Bay TechTampa, FL


55K -social media followers

NIL Earnings: $1.3M


2 - Cameron Ward - Washington State Cougars (#51 in College Football)

ColumbiaWest Columbia, TX



119K Social Media Followers

NIL Earnings: $656K


3 -  Rome Odunze  - Washington Huskies(#54 in College Football) 

Bishop GormanLas Vegas, NV

Wide Reciever 


12.9K -Social media followers

NIL Earnings: $644K

4 - Hailey Van Lith - LSU Tigers (#5 in Women's College Basketball)

Hailey Van Lith CREDIT:
Hailey Van Lith CREDIT:

High School: Cashmere (Washington)

Point Guard


1.1M social media followers 939K on Instagram

144K on TikTok

41K on X (formerly Twitter)

NIL Earnings: $562K


5 - Taliese Fuaga - Oregon State Beavers (#82 in College Football)

Mount Tahoma High School (Tacoma, WA)

Offensive Tackle


1.4K social media followers

NIL Earnings: $526K


6 -  Roger Rosengarten - Washington Huskies (#91 in College Football)

High School: Valor Christian (Littleton, CO)

Offensive Tackle


4.6K Social Media Followers

NIL Earnings: $500K


7 - Jalen McMillan - Washington Huskies Football

High School: San Joaquin Memorial (Fresno, CA)

Wide Reciever


16.8K Social Media Followers

NIL Earnings: $352K


8 -  Troy Fautanu - Washington Huskies Football

High School: Liberty(Henderson, NV)

Offensive Tackle

Redshirt Junior

3.5K Social Media Followers

NIL Earnings: $348K

9 -  Jaden Hicks - Washington State University Football

Washington State v Stanford
Jaden Hicks CREDIT: Thearon W. Henderson/Getty Images

High School: Bishop Gorman (Las Vegas, NV)


Redshirt Sophomore

2.5K Media Followers

NIL Earnings: $336K

10 - Jordan Chiles - UCLA Bruins (#2 in Women’s Gymnastics)

Santiago 2023 Pan Am Games - Previews
Jordan Chiles at the Pan Am Games in Santiago, Chile CREDIT: Al Bello/Getty Images

High School: Prairie (Vancouver, WA)



796K Social Media Followers

NIL Earnings: $318K


11 -  Chau Smith-Wade - Washington State Cougars Football

High School: Simeon Vocational HS (Chicago, IL)



999 followers on Social Media

NIL Earnings: $290K


12 -  Ron Stone Jr. - Washington State Cougars Football

High School: Valley Christian (San Jose, CA)

Edge Rusher

Redshirt Senior

4.9K Social Media Followers

NIL Earnings: $187K

13 -  Ja'Lynn Polk - Washington Huskies Football

High School: Lufkin (Lufkin, TX)

Wide Reciever

Redshirt -Sophomore

3.3K Social Media Followers

NIL Earnings: $180K


14 -  Jack Westover - Washington Huskies Football

High School: Mount Si (Snoqualmie, WA)

Tight End

Redshirt Senior

3.5K Social Media Followers

NIL Earnings: $180K


15 - Dusty Stromer - Gonzaga (#43 in Mens College Basketball)

High School: Notre Dame (Sherman Oaks, CA)

Shooting Guard


NIL Earnings: 151K


16 -  Bralen Trice - Washington Huskies Football

High School: Sandra Day O'Connor(Glendale, AZ)

Edge Rusher

Redshirt Junior

4.6K Social Media Followers

NIL Earnings: $136K


17 -  Lincoln Victor - Washington State University Football

High School: Union(Vancouver, WA)

Wide Reciever

15.2K Social Media Followers

NIL Earnings: $118K


18 -  Christian Hilborn - Washington State University Football

High School: Highland (Salt Lake City, UT)

Interior Offensive Line

Redshirt Sophomore

1.1K Social Media Followers

NIL Earnings: $103K

19 -  Nolan Hickman - Gonzaga Bulldogs (#66 in Mens College Basketball)

Pepperdine v Gonzaga
Nolan Hickman CREDIT: Robert Johnson/Getty Images

High School: Wasatch AcademyMount Pleasant, UT

Point Guard


35k Social Media Followers

NIL Earnings: 102k


20 - Caleb Presley- Washington Huskies Football

High School: Rainier Beach


NIL Earnings: $97K


Pictures: Taylor Swift at the Kansas City Chiefs Game (Oct. 22)

Taylor Swift was very distracted at the Kansas City Chiefs game on Sunday (Oct. 22) in Kansas City. Honestly we can't blame her.

Swift and Chiefs' tight end Travis Kelce are dating and she's attended several of his games. Brittany Mahomes and her two kids joined her in the press box this week.

Gallery Credit: Billy Dukes

More From KW3